Questions Startups Need to Answer before building an App
Now that you have a great app idea, how you make sure someone else does not take it and realize it before you? It is believed by most entrepreneurs that non-disclosure agreement (NDA) protects it and therefore the most common requests risen from startups when they contract with a company is to sign a non-disclosure agreement. However, any top agency or developer needs to get some basic information before signing an NDA.
As a startup, you should postpone requesting an NDA and first share the non-proprietary information about your app idea on business including the general focus of your app, referring to the similar apps, your preferred platforms to begin with, your budget range and timeline. As a startup to face the consumers, you should go with iOS first. Upon surveys, iOS users engage more and spend more per app and iOS apps earns more revenue than Android Apps. Otherwise, you can start with Android if your audience predominantly use Android devices or if you need a feature not supported by iOS.
An app can cost six figures for startups with bigger ideas. Quality ideas usually takes 4-6 months to create. This range does not only include development time, it also includes strategic planning, UX, design, quality assurance and app store submission. The expertise and process of your app team will also determine how long it takes to build your app.
One major mistake that startup founders make is forgetting that an app is more than just an app. An app is actually a business so that it requires a much more holistic approach that address all the factors that any business has to contend with.
You may need to rely on investors to get your v1.0 app to public. You should make sure that you have hoved your elevator pitch which conveys the purpose of your app in 2-3 sequences and you should be also sure to have some basic marketing materials like your logo, a real email address and even an app landing page before you approach the investors.
You should also put some of your own funds into your app to convince investors that you are serious because it shows that you are making a significant contribution to its success beyond just thought and effort. Doing an initial raise among family and friends to build a prototype of your app. One major mistake that startup founders make is forgetting that an app is more than just an app. An app is actually a business so that it requires a much more holistic approach that address all the factors that any business has to contend with like marketing, customer experience, and analytics.
Being too removed from your users is a reason for the failure of the startup’s app especially when the founder is obsessive and possessive over features not relevant to normal users. In order to keep growing your business, you need to continue to attract and retain users by feature release updates which address user concerns and feedbacks. Providing frequesnt updates generates more excitement in your app and encourage active users to keep using your app.